Pads for Pets
Project Info:
Pads for Pets approached us with the need to create a new brand that was aimed at the pet market for incontinence pads, this included a website and a logo that would be visually appealing to pet owners and vets.
The client required an eCommerce website that integrated with third-party systems to reduce manual administrative tasks and improve order fulfilment efficiency. Key objectives included ensuring the new platform was user-friendly, providing them with greater control over content updates, and establishing a solid foundation for future online growth.
We began with a comprehensive Specification Document, detailing technical requirements, third-party integrations, and automation workflows to ensure a smooth and agreed-upon path for the development.
The design focused on improved navigation, better showcasing of product ranges, and a clear call-to-action structure.
We also implemented integrations such as Feefo for customer reviews and ensured SEO best practices were embedded from the outset.
Throughout the project, we maintained a collaborative approach, regularly syncing with the Pads for Pets team to align on functionality, design, and system behaviour.